I thought it was only fitting to write a companion piece to the Worst Piece of Blogging Advice.
Many new bloggers begin blogging with the expectation that they will be found. That someone is going to read that masterpiece of a blog post they just composed and the rest will be history. In most cases, that doesn’t happen; not even close.
With the right tags, your work will be read, but unless you interact, you might as well be blogging in a vacuum. This presumes that you do want to be found. I know many bloggers just want to share with a small audience and that is more than fine. Our blogs belong to us (and our provider, heh), and we can choose how much we want to interact.
Blogging is a social activity, a social medium. If you want people to follow your blog, the best thing you can do is interact with other bloggers. Read their posts, comment or “like,” if that option exists, follow if you enjoy reading their blog, show yourself beyond your blog.
If you’re a newbie, look out for blogging parties and self-promotion, where you can share a link to a post that you’re proudest of. The only thing you have to do in return is visit other blogs as they do yours.
And, if you start getting comments, respond to the comments, interact with the people who took the time to write to you.
Ultimately you’ll uncover a joy to blogging that few mention when they’re discussing how to increase the number of followers, etc. You’ll discover that you now belong to a community and have friends all over the world. It’s an amazing adventure and one that I’ve loved being a part of.